Enliven your Trade Shows with Magic Performances

When was last time you were in a trade show and enjoyed a magic performance? Exactly. Trade shows are designed to show off your company’s important products and services. While some are interesting, they’re not particularly entertaining. There’s a difference. So the next time you host a trade show, why not hire a magician to delight your guests and attendees with an unexpected magic performance?

Magic performances at trade shows don’t require a huge stage. You can hire a strolling magician who mingles with the crowd, performing one-on-one with individuals or small groups of people. Of course, a trade show magician can also set up shop in or near a booth in order to draw passers-by, depending on preferences or themes.

Corporate entertainment is the name of the game today, and if you want your booth to get noticed, you have to think outside the box. Literally. Hiring a magician for your next trade show appearance will definitely get you noticed and talked about. What better way to generate interest and collect leads?

When you hire a magician for your trade show, you attract attention to your product in a way that is both visual and interesting. Put yourself in the shoes of your customers.  Would you want to stop at every booth you pass by?  Most people only stop at the booths that draw their attention, and magic is a perfect attention-grabber!

Entertainment that leaves an impression

When you hire a magician for your next trade show appearance, you’re making an impression. At the same time, an experienced trade show magician is also able to combine your service, product, or message into his or her routines. The goal is to inform potential customers about the benefits of your product in a fun and interactive way. Imagine a customized show that informs and amazes your potential customers in a way they’ll remember long after the show is over.

Different types of magic routines and performances are perfect for trade show venues, whether your magician works from inside your booth, just outside, or performs strolling magic. Strolling magic is ideal for large gatherings like a tradeshow. When a magician performs tricks using coins, cards, or small objects, it attracts attention. A strolling or mingling magic routine like this is perfect for this type of venue serving not only as an icebreaker, but as an introduction to your business, company, or services such as those provided by nonprofit groups.

Consider a magic performance for your next trade show

The next time you host a tradeshow or attend one to set up a booth, consider hiring a magician. It’s not hard. Choosing an experienced magician is important. Search online, narrow down your options, and make a few phone calls. 

Don’t forget that the magic can and should be catered around your specific message.  This takes it beyond mere “eye candy” and makes your product or service the highlight of the show. When you hire a magician for your trade show, you can guarantee that and your company will not soon be forgotten among the crowd.

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Amory Hermetz

Amory Hermetz

Amory is a professional magician who tours the country performing at corporate events. He specializes in close-up and stage illusions for conferences, awards banquets, client/employee appreciation events, and corporate retreats.

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